PICTURE BOX PICKS UP WAY OFF BROADWAY

Feb 02, 2012

Toronto, February 01, 2012

Picture Box Distribution Inc. has acquired the sales rights to WAY OFF BROADWAY, an Apartment 11 Productions documentary series produced in association with Bravo! and set to premiere on the network this winter in Canada. The new 13 x 60’ series follows a group of strangers as they work together to face their fears and launch the famous musical, The Wizard of Oz. Under the guidance of Sarina Condello, these performers only have eight weeks to transform from total amateurs into polished stars – and most have never been on stage before. What follows is an amazing journey into the transformative powers of participating in a live theatre production.

Kate Sanagan of Picture Box Distribution says, “We are excited to add WAY OFF BROADWAY to our roster of popular Canadian non-scripted series. We think that the combination of performance and personal growth will be attractive to many international buyers.”

Jonathan Finkelstein of Apartment 11 Productions adds, “Picture Box has a great track record distributing factual series and we are thrilled to be working with them on WAY OFF BROADWAY.”

WAY OFF BROADWAY will premiere on Bravo! in Canada on Friday, March 2, 2012 at 8:00 p.m. EST with repeat airings on Saturdays at 6:00 p.m. EST.

Picture Box Distribution is an international television sales agency and distribution company with offices in Vancouver and Toronto, Canada. The company’s purpose is to provide cost-effective and efficient distribution and marketing services to Canadian producers of factual and youth oriented programming.

Apartment 11 Productions is a development and production company committed to creating compelling, story-driven television programming, both fiction and fact-based, to reach a diverse audience base.  Apartment 11 has produced over 300 half-hours of television programming seen by audiences worldwide and received multiple international awards, including a Peabody Award, a Prix Jeunesse International Award, and four Gemini Awards.

For further information, please contact:
Kate Sanagan,
Director of Sales, Americas, France, Australia and New Zealand
.(JavaScript must be enabled to view this email address)